Racism, sexism, and the media: multicultural issues into the new communications age

pt. I Majority rules : "minorities" and the media : Demographics

Media matter

Disparaging the "other"

pt. II Racism and sexism in American entertainment : "Bamboozling" stereotypes through the 20th century

Race, culture, and gender in the new media age

pt. III Racism and sexism in public communications : The press : whose (news) media is it?

Marketing and advertising : the media's not-so-silent partners

Public relations : an opportunity to influence the media

pt. IV Overcoming race and gender insensitive media : Advocacy : keeping their feet to the fire

Access : equitable hiring principles elude media employers

Alternative media

Epilogue : Thoughts about the future.