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Profitable menu planning
Profitable menu planning
Author
Drysdale, John A
Publisher
Pearson Prentice Hall
Publication Date
©2008
Language
English
Book + CD-ROM
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NoveList
Published Reviews
Table of Contents
From the Book + CD-ROM - 4th ed.
1. Know Your Customer
2. Know Your Restaurant
3. Costs
4. Pricing the Menu
5. Menu Analysis
6. Nutrition
7. Menu Content
8. Truth in Menu
9. Menu Layout and Printing
10. Menus, Restaurants and Marketing
11. Quick Service Menus
12. Family Style Restaurant Menus
13. Theme-Ethnic and Fine Dining Menus
14. Banquet/Show Menus
15. Buffets
16. Cafeteria and Cycle Menus
17. The Menu as a Management Tool
Appendix A. Descriptive Wording for Menus
Appendix B. Nutritional Labeling Laws
Appendix C. Foreign Wording for Menus
Index
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Subjects
Subjects
Menus
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Contributors
Galipeau, Jennifer Adams
ISBN
9780131196803
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